Poison Candy Makeup

Client

Banshee Cosmetics

Services

Illustration, Merchandise, Print

Date

October 2015

Banshee Cosmetics were all about makeup with attitude, creating a range of natural products that let their customers unleash their wild sides. I worked closely with Banshee Cosmetics' owner Joni to develop the branding, artwork and packaging design for a new line of colourful eyeshadows and body paints.

My concept for Poison Candy twisted together the bright, fun colours of the new makeup with Banshee's darker brand message "makeup to die for". The artwork I designed was an homage to Halloween carnivals and fairgrounds with a gothic Victorian edge. The overall packaging was inspired by boxes of luxury chocolates.

Poison Candy was released to great fanfare and was a sell-out success for Banshee Cosmetics.

My digital illustration close-up of the Poison Candy lollipop and black syrup artwork

The final artwork I created for the collection was a digital vector illustration of lollipops in nine colours to match the makeup palette, with a dark poisonous syrup oozing down the candy.

Social media post promoting the Poison Candy makeup collection
Social media post promoting the Poison Candy makeup collection
Social media post promoting the Poison Candy makeup collection

Promotional Instagram tiles created for Banshee Cosmetics

A render of the Poison Candy makeup collection in its packaging
A render of the Poison Candy makeup collection in its packaging

The final collection was packaged and presented with individual paper shells for each 'candy' palette, along with a custom 'flavour card' highlighting each of the palette colours.

Black Poison Candy makeup palette
Blue Poison Candy makeup palette
Green Poison Candy makeup palette
Orange Poison Candy makeup palette
Pink Poison Candy makeup palette
Purple Poison Candy makeup palette
Purple Poison Candy makeup palette
Purple Poison Candy makeup palette
Purple Poison Candy makeup palette

Joni Morrissey, owner and creator of Banshee Cosmetics, designed the colour palette and named the colours Night Shade Kiss (black), Beetle Bum (blue), Potion (green), Karma (orange), Punk Berry (pink), Rancid Rhubarb (red), Banshee Scream (white), Serpent's Kiss (yellow) and People Eater (purple).

Makeup artist Isadora Blake wearing Poison Candy makeup as body paint
Makeup artist Isadora Blake wearing Poison Candy makeup as body paint
Makeup artist Isadora Blake wearing Poison Candy makeup as body paint

Makeup artist Isadora Blake wearing the Poison Candy collection as body paint

Bradley is amazing, he really listened to everything I wanted and managed to turn it into something better every time. I've worked with Bradley on a few projects now and I wouldn't use anyone else.

Joni Morrissey

Owner, Banshee Cosmetics

A render of the Poison Candy makeup collection in its packaging
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